Sydney

You need an experienced industry partner you can count on to support your success. So choose CW Products to grow your business

At CW Products, we provide a partnership you can depend on. Thanks to our premium roller shutters and automation products, and exceptional service, you can offer your customers what other suppliers can’t – customer satisfaction and loyalty.

So why have we dedicated over three decades to growing your company? Because your success is our success. Unlike other Sydney roller shutter and home automation suppliers, we don’t compete with you – we partner with you and support you. Backing you, helping to build your business and supporting your sales as if they were our own.

In 1984, founder Dr Ibrahim Elassaad established CW Products in Adelaide, South Australia. Since then, our company has spread across Australia – including Sydney and its surrounding areas with our NSW Trade Centre. We support your sales by educating consumers with helpful explainer videos and valuable social content. We help create awareness and drive consumer traffic to you with our marketing support. And we add value at your point of sale with educational tools and marketing materials, including:

• Displays
• Consumer brochures
• Product profile swatches
• Decals
• Signage

Our commercial security shutters are designed to enhance the security and safety of Sydney businesses

Constructed to stand the test of time, our extensive range of Sydney commercial roller shutters offers your retail customers more options and customised functionality. And with more choices come more sales and increased revenue.

Our experience tells us what consumers want and provides us with a problem-solving DNA that consistently sees us leading the field in product development and innovation. Our unparalleled range of Sydney shutters ensures that, from broad to highly specific needs, you always have the perfect solution for your customers.

Offer a comprehensive range of domestic roller shutters to entice and encourage more residential sales

Stay ahead of the competition with a wide selection of customised aluminium roller shutters, perfect for residential properties. After all, only the best will do when it comes to your customer’s home.

As a market leader with an enviable reputation for excellence, you can be sure that every CW Products product or part is made of quality materials to the highest standard. Every fabricated end product is built with a craft and attention to detail that your customers will recognise and request. As your partner, you can trust that our global industry research, intelligent choices and honest practices will back and support your business all the way down the line.

Turn your team into Sydney roller shutter experts with our in-market training

There is no better selling tool than a fully trained team and local expertise. That’s why we give your business all the staff training and resources you need to turn your employees into Sydney roller shutter experts.

You can call on our expertise, and in particular our knowledge of specialty products and applications, to provide market-leading training and upskilling for your salesforce and installers. Helping you to retain knowledge in-house and to consistently deliver excellent customer experiences.

Grow your business success with competitive pricing and extra value

We’re devoted to giving your business the best edge in the market against your competitors. Because when you win, we win.

At CW Products, we believe that working in partnership with you to support your Sydney roller shutter business is the foundation of long-term success for both of us. We care about your bottom line as much as we do our own. As your trusted partner, we consistently provide you with competitive pricing and deliver more added value than any other quality supplier in the market.

Rely on a commitment to service second to none

Day in, and day out, we ensure you have certainty of supply and delivery times. We keep you informed and in the loop. We proactively offer recommendations and solutions and are responsive to your needs. We give you fast access to our technical support team to resolve issues promptly, both pre and post the customer sale. We are here for you when you email or call.